Barclays Center, home of the Brooklyn Nets and New York Liberty, recently relaunched one of their five Zippin-powered stores. The Grab & Go store on the arena’s main concourse, popular among fans for its fast and frictionless shopping experience, is now the Brooklyn Boardwalk.
The store’s new design channels the iconic boardwalk energy featuring bold colors, playful typography, and a touch of vintage charm.
[Brooklyn Boardwalk, powered by Zippin]
Brooklyn Boardwalk reopened to guests beginning with the New York Liberty’s home opener on Saturday, May 18. Unique to Brooklyn Boardwalk are new counters for guests to purchase fresh, hot popcorn - the only Zippin-powered store in the arena to sell popcorn in addition to beverages - which has been well received by arena guests thus far.
BSE Global, parent company of Barclays Center, managed and executed the project, including the installation of Zippin equipment for the popcorn counters. Zippin offered consultation, remote support and system testing prior to go-live.
“This project showcases the ease and flexibility of installing our technology. Retailers can reset, redesign, or even relocate their Zippin stores to maximize their return on investment,” said Krishna Motukuri, CEO and Co-founder of Zippin. “It’s what makes us unique, our continued focus on simplifying installations, expanding our platform flexibility, and reducing the total cost of ownership for our customers.”
[Zippin-powered store before redesign]
Brooklyn Boardwalk can be found on the main concourse at Barclays Center, outside section 21.